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All business cards were created equal, or so I thought until I was presented with a card created by GL Print.

Being in sales, I’ve been to my fair share of conferences, meet & greets and business happy hours. Talking to people is the name of the game, and after the standard chitchat, you can almost bet on there being an exchange of business cards. Some are plain, some have a bit of decorations, but the whole problem is that everybody has them, and they’re just not memorable. Again, or so I thought…

It was the silvery glimmer around the paper edges that caught my eye at first. The borders of the card seemed to glow and wave the light back and forth, reflecting all the sun that was in the room. Tom LaOrdio (real name not listed for the purposes of this article) extended his hand which offered this business card. I’ll be honest and tell you that the only reason that I can recall his first and last name was due to the impression of that card. He offered it, and I took it quickly, I remember. Man, was I eager to examine it. My card looked nothing like it. My card didn’t even feel like this damn card.

To make it short and sweet, this card’s quality was so good, not only did it make Tom LaOrdio a person whom I will never forget, but the card made him look like a real professional and me an amateur. I’m not saying it looked slick or like something that a used-car salesman might be; I mean that this card was just complete business. I had to ask this guy where he got a card like this.

I remember him pausing and laughing to himself for a second. There was a big, shit-eating smile still on his face when he answered me. “You’re not the first person to ask me that,” he said. “You’re about the first person within the past five minutes, so I can give you that!”

It was my turn to laugh. But, I didn’t reply. I wanted him to spill.

Finally, Tom began again, “A few months ago, I was in Chicago, just going through the motions at some business conference. You know, it was just the usual, and there I was, bored out of my skull trying to pass the time.” He interrupted his story for a second to rub his chin thoughtfully. “I was talking to this unremarkable woman, not really paying attention, and all of a sudden, she reaches over and offers me her card. But, this was no card that I had previously seen, and my whole face changed. Bang! This thing was a business card and a phone card! And, it was tailored to her industry, even! She had my attention then. I admit that immediately after she gave me her card, I was too busy examining it to really listen to whatever the hell it was that she was saying. However, I’ll also admit that I did end up buying 100 units from her that night, too.”

I let out a long, low whistle. This was some card.

“GL Print was where she and I got these business cards from. This business card has gotten me more call-backs and more business than any other thing that I carry with me. And, if you care about increasing your sales, you’ll check them out,” he said finishing his drink.

As soon as I got home that night, I went onto GL Print’s website, GL Print, and saw exactly why their business cards stand out.

- First, the basis of the cards is great quality paper.

- Second, they’ve pre-selected some designs and images according to the industry which you’re in.

- Third, you can customize the designs and even upload photos.

- Fourth, GL Print will get those cards to you in a 24 hour turnaround.

On the same website, I was able to order flyers, posters, and greeting cards. GL Print was my one stop shop for all my office needs, simply put. After dealing with GL Print, I have come up with my own slogan for them: “If it has to be mint, then make it GL Print!”